Leslee Cohen: Giving Authentically to Build Your Book

In this episode, Steve Fretzin and Leslee Cohen discuss:

  • Building your own book of business to have freedom, including in a large firm. 
  • Finding what makes you unique and differentiates you in the market, then understanding how to communicate that difference. 
  • Joining and being fully involved in organizations. 
  • Giving leadership roles to those who may not yet have a book of business. 


Key Takeaways:

  • You need to believe in yourself and understand that you are, truly, bringing value to the table. 
  • It is all about giving – you just have to help others and you will always get something back. People remember a giver, they don’t remember a taker. 
  • Law firms can benefit from amazing women lawyers, even those who want to work part time. 
  • Your job is more than just being a good lawyer. You have to keep business development and relationship building in mind from day one. 


“Without your own book of business, you only get so far within the ranks of a larger law firm.” —  Leslee Cohen


Connect with Leslee Cohen:  

Website: https://www.allriselawyers.com/

LinkedIn: https://www.linkedin.com/in/leslee-cohen-48820a6/


Connect with Steve Fretzin:

LinkedIn: Steve Fretzin

Twitter: @stevefretzin

Facebook: Fretzin, Inc.

Website: Fretzin.com

Email: Steve@Fretzin.com

Book: The Ambitious Attorney: Your Guide to Doubling or Even Tripling Your Book of Business and more!

YouTube: Steve Fretzin

Call Steve directly at 847-602-6911



Show notes by Podcastologist Chelsea Taylor-Sturkie


Audio production by Turnkey Podcast Productions. You’re the expert. Your podcast will prove it.