
BE THAT LAWYER LIVE – Coaches Corner – Part 1 of 2
In this episode, Steve Fretzin, Gary Johnson, David Ackert, Steve Seckler, and Sharon Ve discuss: Changes to make in marketing as we go into recession. Planning for success in 2023. Building a vetted, powerful, networking cohort. Marketing versus business development (and why both are important). Key Takeaways: Double down on what you are really good...

Jonathan Zacks: Solutions for Efficiency
In this episode, Steve Fretzin and Jonathan Zacks discuss: Finding a solution for efficiency. Automation for better running your business. Apps and programs to make your life easier. Focusing to improve communication with your customers and employees. Key Takeaways: Technology is constantly changing. Take advantage of it for solving the problems it can solve, but...

Angela Dunz: LinkedIn – A Relationship-Building Tool
In this episode, Steve Fretzin and Angela Dunz discuss: Diving into LinkedIn now, even if you didn’t get started from the beginning. How LinkedIn is different from other social media platforms. Client-focused LinkedIn profiles. Optimizing your LinkedIn, cleaning up keywords, and being clear about what you do. Key Takeaways: LinkedIn is more than a database,...

Rich Woo: Relationship Based Networking
In this episode, Steve Fretzin and Rich Woo discuss: Establishing habits to accomplish your goals. Creating strong relationships to help those around you. The systems of building a relationship-based network. Wide versus deep in relationship building. Key Takeaways: There is value in people, relationships, and caring for others. This will help you to become a...

Jeremy Poock: The Transfer of Trust and Authority in Your Exit
In this episode, Steve Fretzin and Jeremy Poock discuss: Designing and brokering your exit strategy. Building your law firm like the business it is. How to implement trust transfer. Selling the machine that you created. Key Takeaways: At some point, solo lawyers will need to look at their law firm as a business and build...