Steph Vaughan-Jones: Lessons from the Quotes of the Show
In this episode, Steve Fretzin and Steph Vaughan-Jones discuss: Hiring the right people for the right job. Being flexible to find success. Getting closer to your customer. Developing relationships and developing leaders. Key Takeaways: People fear mistakes – that is why they don’t take risks. Mistakes are not a failure, they are a chance to...
Jordan Spear: Marketing for Your Unique Law Firm
In this episode, Steve Fretzin and Jordan Spear discuss: Common pitfalls lawyers make in digital marketing. The unique challenges to marketing for your unique way of doing business. Creative content creation to stand out in the market. What to look for in a marketing agency. Key Takeaways: Marketing can help you to stabilize your inflow...
Mark Bullock: Marketing with Exceptional Video Content
In this episode, Steve Fretzin and Mark Bullock discuss: Addressing more than just the logistical and legal side of your client’s cases. Why do lawyers hesitate to delve into social or video. Secrets to making great video content. Getting tons of content from one video. Key Takeaways: 99.99+% of people will not go on video....
Marco Brown: Growing Your Firm Without Spending a Dime
In this episode, Steve Fretzin and Marco Brown discuss: Figuring out the business of law for survival. Key systems for success at your firm. Marketing and sales for lawyers. Becoming a student of the sales game. Key Takeaways: You have to want success. Wanting to be a good lawyer is the bottom of the barrel....
BE THAT LAWYER LIVE Coaches Corner Part 2
In this episode, Steve Fretzin, Deb Knupp, Alay Yajnik, and Gary Johnson discuss: Strategies to build a network when you’re away from the city. LinkedIn and being a thought leader. Getting out of the net of the friend zone. Making the pitch and getting the sale. Key Takeaways: Staying in touch with people is all...