Robert Hanna: Building Your Brand Through Storytelling

04 July 2022

In this episode, Steve Fretzin and Robert Hanna discuss: Why firms are struggling to retain talent. Firm and personal branding for lawyers. How to start a story (hint, it’s not your name). Reflecting on your why. Key Takeaways: Give trust to your employees – they do not need to be (or want to be) micromanaged....

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Lindsey Corbin: Delegation Solutions for Your Law Firm

30 June 2022

In this episode, Steve Fretzin and Lindsey Corbin discuss: What lawyers struggle with when delegating. Why writing processes will change your firm. The challenge of letting go. The top 5 things lawyers need to delegate. Key Takeaways: If you are a lawyer and are doing work that someone can be doing at a fraction of...

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Larry Fretzin: Celebrating 200 Episodes with a Successful Special Guest

27 June 2022

In this episode, Steve Fretzin and Larry Fretzin discuss: Growing up in the slums to running a successful solo law firm. How the field of law has evolved over the last few decades. Relationships and referrals. Knowing when you’re ready to retire. Key Takeaways: If you can’t make a sale, make a friend. Getting referrals...

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Kory Kelly: Building Law Firms of the Future

23 June 2022

In this episode, Steve Fretzin and Kory Kelly discuss: Talent as a capitalist market. What culture really means and what talented employees are truly looking for. Selling legal services online as the future of the law industry. Automation and productization of legal services within the next five years. Key Takeaways: If you want to retain...

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Jeremy Streten: Relationship Building and Cross Marketing

20 June 2022

In this episode, Steve Fretzin and Jeremy Streten discuss: The business lifecycle of every business. Building relationships with your clients. Thinking about what is in it for the other person. Multiway wins with cross marketing. Key Takeaways: It is cheaper to get work from existing clients than from new clients. Even if it is not...

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