Marc Halpert: Building Your LinkedIn Profile to Maximize You

11 March 2024

In this episode, Steve Fretzin and Marc Halpert discuss: How Marc became the LinkedIn expert that he is today. Spending the time to show the world you’re amazinger. The recent and upcoming changes to LinkedIn. Working within the rules of the system you are bound to. Key Takeaways: LinkedIn is always changing, even as we...

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Larry Smith: Becoming an Empathetic Lawyer

07 March 2024

In this episode, Steve Fretzin and Larry Smith discuss: Why lawyers are challenged to deal with stressors in an empathetic way. Listening and diagnosing the problem before trying to solve the client’s problem. Building trust and relationships with clients. How to handle a client on the ledge and setting expectations. Key Takeaways: Be kind, you...

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Doug Bradley: Marketing Your Law Firm the Right Way

04 March 2024

In this episode, Steve Fretzin and Doug Bradley discuss: Understanding the numbers around marketing. Bootstrap marketing on a limited budget. Laying the groundwork for solid website optimization. Setting expectations and calls to action. Key Takeaways: Having your own book of business gives you power and freedom. Be willing to try and test out options. There...

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Paul Angelle: Living Your Dynamic Business Plan

29 February 2024

In this episode, Steve Fretzin and Paul Angelle discuss: Working through the lens of ownership. The biggest opportunity for growth…and the biggest obstacle for growth. Advice to law firm owners to create their business plans. Repetitive problems law firms have with executing their business plan. Key Takeaways: Your goal must be consistent with your why....

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Justie Nicol: Building a Culture of Trust and Respect Across Generations

26 February 2024

In this episode, Steve Fretzin and Justie Nicol discuss: Leading and selling without fear. Building your law firm to support you and your life. Systematizing your training processes and procedures. Running a virtual firm to invest in people over premises. Key Takeaways: There are no bad people, only bad decisions. As a lawyer, your job...

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