The Mind Behind FRETZIN

Meet Steve Fretzin

Acting as a kind of “business development therapist,” Steve Fretzin coaches and trains lawyers the most modern-day business development skills, providing precise tips, fresh ideas and actionable tasks that drive tangible results.

The host of the BE THAT LAWYER podcast, Steve has been featured in the Chicago Tribune, Crain’s and Entrepreneur.com and has appeared on NBC News and WGN Radio. He has written three books on legal business development, is a regular contributor to the Chicago Daily Law Bulletin and has published articles in Attorney at Law magazine, the National Law Review, the American Bar Association and the Illinois State Bar Association.

3 Reasons to Choose Steve Fretzin As Your Lawyer Coach and Growth Partner

  1. With over 20 years of coaching experience, Steve works with attorneys in all practice areas from start-up solos to attorneys at large firms originating over $6 million in billables a year.
  2. Steve focuses exclusively in legal business development for lawyers and collaborates directly with you to create a custom plan and accountability based on your specific business goals and designed to deliver tangible results.
  3. Steve’s methods are proven to dramatically boost income. Many of his lawyer clients double or triple their existing books of business in just 12-16 months.

Real Testimonials From Real Fretzin Clients


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Freztin.com offers instant access to a blog, video tutorials and more. Our topics are exclusively designed for legal professionals and law firms. They reflect how I approach my clients and highlight my consulting techniques.