Ariana Tadler: The Power of Professionalism

28 September 2023

In this episode, Steve Fretzin and Ariana Tadler discuss: How your business card can play into your personal and professional brand. Top challenges for lawyers today. The pros and cons of multiple methods of communication. The 3 C’s of professionalism. Key Takeaways: Have a business card with a QR code. It helps to communicate and...

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Alan Crone: Finding Focus to Grow Your Law Firm

25 September 2023

In this episode, Steve Fretzin and Alan Crone discuss: Gaining focus and clarity in what you find the most important. Transitioning clients to other lawyers in your firm, not just seeking you as the brand. Putting great systems in place within your firm. Delegating for success, not for frustration. Key Takeaways: As long as you...

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Kevin Daisey: Offering Value and Building Relationships Through Podcast Marketing

21 September 2023

In this episode, Steve Fretzin and Kevin Daisey discuss: Crafting your product around your client, not the other way around. Getting unstuck from making the same mistakes. How a podcast can help your marketing, no matter what field you’re in. The secret about podcasting for lawyers. Key Takeaways: Everything comes back to strategy. Results and...

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Julie Migliacci: Making Your Next Speaking Event Memorable and Engaging

18 September 2023

In this episode, Steve Fretzin and Julie Migliacci discuss: How COVID shifted the landscape for speakers. Mistakes people make with virtual events. Content flow even beyond the event. Livestreaming your events to your social pages. Key Takeaways: The #1 reason people attend a speaking event is to network. Not every event should be in person....

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Andrew Biren: Building Strong Networking and Client Relationships

14 September 2023

In this episode, Steve Fretzin and Andrew Biren discuss: Learning how to focus and disconnect as needed. Putting your energy into the right things. Borrowing good ideas from others that fit within your firm. Key tips on relationship building. Key Takeaways: It is hard to connect if you are only talking about yourself. Let the...

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