Adam Kosloff: Consistent, Creative Content Creation

19 October 2023

In this episode, Steve Fretzin and Adam Kosloff discuss: Setting goals and creating habits. Building a process to create your content consistently. Repurposing your content creatively. Evaluating the platforms for content and content creation based on your audience. Key Takeaways: Having unresolved tasks on your to-do list will continue to nag at your brain and...

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BE THAT LAWYER LIVE – Tech Talk Part 2

16 October 2023

In this episode, Steve Fretzin, Charlie Uniman, Colin Levy, and Maya Markovich discuss: Best questions to ask a legal tech vendor. Choosing the right tech choice, not just the impulsive decision. Looking for bottlenecks in your firm’s day-to-day productions and bringing your team into the changes. Pros and cons of working with early stage legal...

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BE THAT LAWYER LIVE – Tech Talk Part 1

12 October 2023

In this episode, Steve Fretzin, Charlie Uniman, Colin Levy, and Maya Markovich discuss: The disconnect between legal tech and lawyers. Great online resources to stay ahead of legal tech. The AI impact on the legal tech industry. Best legal tech products for startups. Key Takeaways: To get over the hurdle of choosing tech and having...

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Hugo Gomez: Multicultural Digital Marketing

09 October 2023

In this episode, Steve Fretzin and Hugo Gomez discuss: Niche down on what you know. Finding your angle to stand out from the others in your field. Working with outside partners to truly grow and scale your business. Why lawyers should be marketing to the Spanish-speaking communities around them. Key Takeaways: You cannot please everyone...

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Brian Glass: Building Your Perfect Practice

05 October 2023

In this episode, Steve Fretzin and Brian Glass discuss: Focusing on the client experience. Partnering with family in your law firm. Highest and best use of lawyers’ time for law firm success. The power of competition and accountability. Key Takeaways: What gets in the way of lawyer business success is thinking the lawyer needs to...

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