Colin Levy: Adventures in Social Media and Legal Technology
In this episode, Steve Fretzin and Colin Levy discuss: The intersection of law and technology. ChatGPT and the applicable potential of AI. Benefits and drawbacks of social media platforms. Value-based social media content. Key Takeaways: Each social media platform is unique and offers different benefits and risks than the other platforms. Do your research before...
Gary Winter: Taking the Frustration Out of Running a Law Firm
In this episode, Steve Fretzin and Gary Winter discuss: How practicing law is like flying an airplane. Must have technology to run your firm. Evolution of the legal industry. Working remotely and building a strong team. Key Takeaways: If you approach your practice of law as a business, it eases the stress of the business...
Jennifer Gillman: Freedom in Growing Your Book
In this episode, Steve Fretzin and Jennifer Gillman discuss: Jennifer’s transition from litigation practice to legal recruiting. Why many lawyers are unhappy. The importance of a book of business. Growing and enjoying your career. Key Takeaways: There are a lot of differences from firm to firm. If you are unhappy in your job, it may...
BE THAT LAWYER LIVE – Coaches Corner – Part 2 of 2
In this episode, Steve Fretzin, Gary Johnson, David Ackert, Steve Seckler, and Sharon Ve discuss: Getting more value from your presentations. Qualifying perspective clients. Building referral sources. The hidden power of being an introvert. Key Takeaways: Your ideal client is not going to be the same as someone else, even if your same practice area,...
BE THAT LAWYER LIVE – Coaches Corner – Part 1 of 2
In this episode, Steve Fretzin, Gary Johnson, David Ackert, Steve Seckler, and Sharon Ve discuss: Changes to make in marketing as we go into recession. Planning for success in 2023. Building a vetted, powerful, networking cohort. Marketing versus business development (and why both are important). Key Takeaways: Double down on what you are really good...